Check out the agenda for the upcoming ERE Expo 2009 Fall in September!

Blog Network

Video 2.0 for Recruitment

Features information about video in human capital space; news, trends, technologies, case studies, and strategies. Everything is open for discussion; online video, iTV, vlogging, Video-on-demand, mobile video, video-resumes, TV advertising, and other emerging media strategies for reaching candidates and for employment branding.

Using video to attract 3.8 million people for U.S. Census follow this blog post

The U.S. Cencus Bureau launched its 2010 Census recruiting campaign with a new website and recruiting videos targeting a diverse workforce, but mostly women, it seems. 
 
The Bureau is looking to attract 3.8 million applicants and they will likely hire around 1.7 million temporary staff, 70% more then they did for the 2000 census.
 
The site desgin is "fun" and the video focus on "why" the these people decided to join the department.  Each video is about 30 seconds and allow jobseekers to quickly watch each video.   
image
 
The Bureau is looking to attract 3.8 million applicants and likely will hire around 1 million temporary staff like they for the 2000 census.

0 comments

Log in or register to post a reply.