When it comes to movies there tend to be 2 types of people in the world:
1. The type of people who are asked about a movie and the tell you about how great (or not so great) it is - giving you just enough detail to make them want to see it for themselves
OR
2. The type of people who are asked about a movie and tell every single detail down to giving away the ending of the 1 movie I am most excited to see and crushing a little part of my Shia Le Bouf loving heart (Grr...Starbucks Girl)
Recruitment advertising and branding should be thought of like selling a movie to a friend. You don't need to tell someone everything possible - you should want to sell them to get them in - not ruin it for them and take the excitement and surprise away.
So, if you are one of the lucky recruiting teams that still have a number of open positions - relook at how you are selling that position - are you telling the potential applicant/candidate too much detail right from the start? Is your job posting enticing, engaging, exciting and leaves GOOD candidates wanting more or is was it written by the girl at Starbucks who doesn't really care and just wants to blurt out all of the details from the start.
My choice is to be more exciting, enticing and engaging.
