I am very likely to get some flak for what I’m about to say but I think elevator speeches are a bad idea. Everyone even remotely engaged in networking will profess the absolute need for a canned and short verbal snippet that you can whip out at a moment’s notice to wow some prospective client. The theory is that everyone is sooooo damn busy and in such a hurry that you only have 30 seconds tops to hook them and make them beg to know more about how your product/service will rock their world. Anyone not able ...
